Testimonials

Park Wilson Owner/Co-Founder, Emerging Terrains

I’ve had the pleasure of working closely with Tom on three web writing projects over past few years. He’s professional, organized and detailed. Best of all, he always has a knack for writing vivid, razor sharp copy that aligns the unique features of our properties with the desires of our buyers. My advice: If you have the chance, hire Tom to write your copy!”

Ed Skimin Owner, Emerge, Inc.

WAY·NIK Works' ability to write great copy, combined with its knowledge of marketing, branding and business strategy has added tremendous value to our company. The copy they provided has helped us reach new customers. The authenticity of their writing helps us to build trusting relationships with these customers much faster than our previous efforts.”

Michele Miller Consultant and Author of The Soccer Mom Myth

My success depends on the success of my clients, so when I want copy that gets results, I turn to Tom Wanek of WAY·NIK Works. I have worked with Tom for seven years and am always knocked out by his level of understanding for each client and the depth of research he conducts to make the copy as personal, professional, and persuasive as possible. Tom’s most recent project, for a medical weight-loss clinic in California, resulted in a 142% increase in physician referrals, and a 62.8% increase in patient referrals! The client was ecstatic, to say the least. Tom knows what to say, and how to say it – anyone looking for results should hire him, pronto.”

Paul Boomer Business Therapist

I’m always amazed at the depth and breadth Tom writes. Everything I’ve seen come from his fingers is concise, direct, to-the-point, and most importantly, persuasive. Tom’s ability to adjust his copy to the needs of the reader is far above the many people I’ve worked with. The last thing you’d want to do is allow Tom to work for your competitor. If you do, you’re messaging will be lost in the depths of nothingness and I wish you luck.”

Myra Falisz Artist, Illustrator and Communications Professional

Tom’s creative process engages on all cylinders. He facilitates the discovery of that distinct differentiator, then delivers a compelling story to establish an emotional bond with the reader. Partnering with him on a political campaign was an honor and a pleasure. As a designer and visual communications professional, he made my job easy. The result: his messaging inspired high-impact imagery to paint the most vivid marketing portrait. I can’t wait to team up with him again!”

Ken Brand Prudential Real Estate Services

It’s simple. Business success is battle, you and yours versus them and theirs. Want more pie, you gotta do something different, dramatically different. Tom reminded me of a Business Field General, he shared his arsenal of savvy strategies and guerrilla tactics and more importantly, he had the talent and real world business experience to lead us to our own discovers, personal insights, market specific solutions and doable action plans. Tom taught us how to create, lead, leverage, broadcast, kick-ass and eat more pie. I thank you, my competitors will not.”

Doug Myer General Manager
WDAC Radio Company

In an effort to show gratitude to our clients, our company invited Tom Wanek to present new marketing and advertising ideas and concepts that they could use in their businesses. We met with Tom once before the seminar and explained our desired outcomes for the day. He met all our expectations for the day, and six months later our clients are still talking about the concepts they learned. Tom presented himself professionally in appearance and preparation as he discussed his material. He captivated our clients' attentions for more than four hours of presentations and discussions. Our clients have high expectations for how we do business and what we offer them, and Tom delivered on those expectations.  We appreciate the value that Tom brought to our clients and would have him back again if the opportunity arose..”

Jean Carpenter-Backus Founder, Carpenter & Langford, P.C.

Tom is fascinating, fun & passionate … a natural teacher. For two days he held my attention & interest like glue. I have 30 years of business experience and have operated three companies – I thought I had heard & seen it all … until I took his class. I have been rejuvenated & armed with new, cutting edge information that is unique, fresh and makes so much sense. I could have listened to him for a week easily!”

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