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HOME SERVICES, RETAILERS & MAIN STREET BUSINESS OWNERS:

We make your brand famous to win more customers and supercharge growth

WAY·NIK Works helps brands breakaway from the competitive herd with memorable, fame-creating campaigns like this one...

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See more examples of our work →

Build a more famous brand today

Check out our full range of marketing services →

Branding doesn’t have to feel like voodoo, gold dust n’ magic beans...

We take a scientific approach to branding building

Everyone seems to have a different worldview on how brands are built. Trouble is, most of what you get are “opinions” rather than cold-hard facts on what drives true effectiveness.

 

Marketing is currently undergoing a great awakening, with marketing researchers and practitioners such as Mark Ritson, Orlando Wood, Les Binet, Peter Fields, and Professor Byron Sharp of the Ehrenberg-Bass Institute for Marketing Science uncovering the forces that drive creativity and marketing effectiveness.

 

WAY·NIK Works is a disciple of this evidence-based approach to branding.

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See the Guiding Principles of growing a FAMOUS brand →

Do these marketing challenges sound familiar?

If so, WAY·NIK Works may be the right agency partner for YOU!
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Image by Amir Geshani

NO MORE confusion or uncertainty

Do you feel like you're throwing darts in the dark when it comes to marketing your brand?

Say goodbye to uncertainty and stop chasing the latest fads, or imitating what others do. Instead, our results-driven, evidence-based marketing approach will help you hit the bullseye.

NO MORE wasted ad spend

Worried you’re wasting your ad dollars on ineffective marketing and advertising?

We track brand performance, so you can be confident that your marketing is building brand value and growing your business.

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Image by Markus Winkler

NO MORE struggles with creative messaging

Struggling with what to say or how to say it to get more people to choose your brand?

We’ll help you speak to the customer in the customer’s language about what matters to the customer.

Our Clients

How ’bout a round of applause!

Tremendous value added to our company

“WAY·NIK Works’ ability to write great copy, combined with its knowledge of marketing, branding and business strategy has added tremendous value to our company. The copy they provided has helped us reach new customers. The authenticity of their writing helps us to build trusting relationships with these customers much faster than our previous efforts.”

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Ed Skimin

Owner, Emerge, Inc.

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